Li Auto offers price guarantee amid China EV price war · TechNode

>上海品茶贵族宝贝FDU>722024-05-19 19:07:58

Li Auto has reportedly given buyers a price guarantee on its electric vehicles, under which the company will refund the difference if prices drop within 90 days of non-refundable orders being placed. The new measure will apply to all three of Li Auto’s models on sale by the end of March, and aims to reassure potential buyers that no price cuts are on the horizon, Shanghai-based media outlet The Paper reported Monday, citing a Li Auto salesperson. Dozens of auto majors, including BYD, Volkswagen, and Toyota, have offered aggressive price promotions following state-owned automaker Dongfeng’s price cut of 40% on some cars in Hubei province earlier this month and amid an EV price war that kicked off after the withdrawal of government subsidies on new energy vehicles. [The Paper, in Chinese]

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